课程代码：020432B/020433A Course Code：020432B/020433A
课程名称：运营管理 Course Name：Operations Management
学时：32/48 Periods：32/48
学分：2/3 Credits：2/3
考核方式：考查/考试 Assessment：Evaluation /Examination
先修课程：高等数学、 Preparatory Courses：Advance mathematics,
管理学 Management
《运营管理》是理工科和财经类院校的工商管理专业以及物流、电子商务等技术经济专业方向的专业基础课。它讲授的是制造业的生产管理和服务业的运营管理，它综合运用了其他各门管理学科的知识，强调定性决策与定量决策相结合，并强调借助计算机实现科学化、自动化决策。其内容包括三个层次：运作战略、运作系统的设计（包括设施选址与布置、供应链设计等）和运作系统的运行管理（包括需求预测、库存管理和不同层次的生产与运作计划等）。课程结合大量企业生产运营的真实案例进行分析。
通过这门课程的学习，使学生了解运营管理在整个企业经营活动中的重要性，初步掌握企业运营系统的设计、运行、改造提升所包含的内容，了解现代企业运营管理决策的先进理念。
"Operations Management" is the specialized core course for science & technology majors, business administration majors of financial economics colleges and also technological economics majors such as logistics and e-business. It systematically uses theories of management science, emphases the importance of both qualitative and quantitative decision-making, which based on the aid of computer to realize scientific and automated decision-making. It focuses on three levels: operations strategy, operations system design (facility location and layout, supply chain design, etc) and operations management of the system (prediction, inventory control, planning of different levels, etc). Also, certain real operations cases of enterprises are analyzed.
The goals of "Operations Management" are: to understand the importance of operations management throughout the whole business activities, to know about the methods to design, operate, transform and elevate operating system of enterprises and to understand advanced concepts of modern business operations management.
